PHOTO
This was taken in Dubai by a friend of mine and just like in Amman observe the use of two fonts at the sign. Two fonts are always used, one for the Shop Name and another for details and in contrary to the common thought that it has to do with branding, it actually has to do with the common practices among “Al-khattateen :the guys who are in charge of writing those signs, the ads and any other material that required good handwriting”

This was taken in Dubai by a friend of mine and just like in Amman observe the use of two fonts at the sign. Two fonts are always used, one for the Shop Name and another for details and in contrary to the common thought that it has to do with branding, it actually has to do with the common practices among “Al-khattateen :the guys who are in charge of writing those signs, the ads and any other material that required good handwriting”

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